Top Tools Apps on Android in New Zealand: Q1 2025 Performance

In the first quarter of 2025, several tools apps on the Android platform demonstrated notable performance trends in New Zealand. Using data from Sensor Tower, we can analyze the weekly downloads, revenue, and active user metrics for these top applications.

NordVPN – fast VPN for privacy from Nord Security showed a steady increase in weekly revenue, peaking at approximately $3.1K in mid-March. Weekly downloads fluctuated, reaching a high of about 1K in late January, while active users experienced a slight increase from 13.4K to 12.7K over the quarter.

For AVG AntiVirus & Security, revenue peaked at around $1.9K in early March. Download numbers saw a surge to 1.3K in the week of March 10, and active users increased from 2.5K to 2.9K during the quarter.

Norton360 Antivirus & Security experienced a peak in revenue at $1.4K in mid-March. Downloads rose to 977 in the last week of March, while active users increased steadily from 4.1K to 4.6K by the end of the quarter.

ExpressVPN: Fast & Secure VPN showed a peak revenue of about $1.4K in late February. Downloads were highest at 714 in mid-February, though active users saw a decline from 1.9K to 1.5K by quarter's end.

Finally, Surfshark: Secure VPN service reached a revenue peak of $1K in early March. Downloads demonstrated an upward trend, peaking at 630 in the last week of March, while active users rose from 2.9K to 3.5K over the quarter.

These insights provide a snapshot of the competitive landscape for tools apps in New Zealand, with more detailed analytics available from Sensor Tower.